In addition to the appointment of Jamie O’Connor to the role of Chief Operating Officer, TFA is pleased to be able to confirm key appointments to the Commercial Team, which will be based out of Rugby League Central in Sydney.
Michael O’Grady – Head of Commercial
Michael comes to TFA with over 10 years’ experience in the sporting sector, most recently as Manager of Corporate Partnerships and Sales at the Melbourne Rebels Rugby Union Club. He has a demonstrated history of successfully delivering commercial outcomes for sporting organisations particularly through B2B sales processes.
As Head of Commercial, Michael will grow the commercial capacity of the organisation nationally with a focus on the acquisition of new partnerships, marketing and sales. He will be tasked with identifying new inventory and opportunities while looking to improve the commercial operations of TFA.
Michael will start with TFA on Monday 27th November.
Alice Ellis – Marketing & Communications Manager
Alice brings with her a wealth of knowledge built from over 10 years working in the industry. Most notably is her tenures at Women’s Health (WH) Magazine, with her latest posting being Deputy Editor.
Alice is a strong advocate for women’s sport and has been the driving force behind WH’s Women in Sport campaign, building relationships with national sports women and teams such as Katie Brennan (AFLW), The Matilda’s, and Women’s Aussie Sevens.
Alice will start with us on Monday 4th December.
Stacey Speer – Digital Content Producer
Currently working with Gridiron NSW in the marketing and media portfolio, Stacey is a passionate story teller with a knack for uncovering and capturing those behind the scenes emotional moments that are rarely seen.
Stacey will work with us to produce unique and compelling content to capture our audience. Her work will see her travel across the country, attending events, catching up with affiliates and working with our elite athletes.
Stacey will start with us on Tuesday 5th December.
For more information on the above, click here.